Hannah Teter demonstrating the wonder of layering in the Whitelines product guide. Circulation 28 000.
Friday, November 28, 2008
(UK) WHITELINES Nov 08 CIRC 28 000
Hannah Teter demonstrating the wonder of layering in the Whitelines product guide. Circulation 28 000.
(UK) LONDON LITE / NOV 08 / CIRC 401 421
Burton X8 featured in the London Lite 06/11/08 article on technologically advanced equipment.
Wednesday, November 26, 2008
Tuesday, November 25, 2008
A Bronx Tale
Hardcore favorites, The Bronx rolled through the New York Burton store while on their latest tour to pick up some luggage and parkas. We like to think we saved their lives, as there's no quicker way to catch a cold than playing a sweaty club and hanging out in the parking lot in a t-shirt after the show. Godspeed buddies!
The winter issue of Celebrated Living includes the Fix in ‘The Big Chill’ section.
There is a great shot of the board along with an in-depth description of the different tech features of the Fix.
Celebrated Living is the in-flight publication for business and first class travelers on American Airlines. Celebrated Living has a circulation of 173,000.
Anon’s Majestic goggles are featured in the December/January issue of CosmoGIRL.
They are the only goggles shown in the ‘Snow Bunny’ page of the fashion section.
This is the last issue of CosmoGIRL, their print edition has folded and will only be available online.
Monday, November 24, 2008
The December issue of Men’s Health features Burton all over a ten page package edited by Matt Bean entitled ‘Your White Hot Winter’.
To start things off, Jake is included on the contributor’s page introducing the section. In the opening page of the section, a Fix as well as C02 EST Bindings and AK 2L Stagger Pants are featured on a model. Inside, a collage by Jesse White combines snapshots of Jake, Shaun, and other riders to give a first hand visualization of what the US Open is all about. A quote from Hannah, regarding ‘mingling’ on the mountain, is included next to the collage. Featured at the end of the piece is an essay by Jake, speaking about the elements that go in to a great winter. This coverage comes with an approximate ad value of $184,000!
Men’s Health has a circulation of 1.9 million.
Keir Dillon featured on both High Snobiety and EXPN.com!
In an interview with our very own Tim Brodhagen, Keir talks about some of his upcoming projects and endeavors as an action sports host on High Snobiety. Keir mentions
High Snobiety receives over 875,000 viewers per month.
EXPN.com is a section of the ESPN website network. ESPN.com receives over 38 million viewers per month.
Please find the links below.
http://expn.go.com/expn/blog/snowboard?post=3718000
http://highsnobiety.com/columns/timbrodhagen/2008/11/20/keir-dillon-interview/#respond
Sports Illustrated for Kids annual ‘Gotta Get it Guide’ is on stands and includes RED and Burton.
The RED Theory Helmet and Burton Launch Jacket are both featured in the ‘Snow Stuff’ section of the guide.
SI for Kids hits a circulation of 1.1 million.
The Burton Vapor and Custom are included in About.com’s Top Ten Snowboards list for the winter season.
About.com rounds up the best ten boards and describes the Vapor as ‘one of the lightest, most tech boards on the planet’ and the Custom as ‘the quintessential freestyle snowboard.’
About.com receives 37,000,000 visitors each month!
http://snowboarding.about.com/od/snowboardequipment/ss/TopFreestyleBdM.htm
ESPN The Magazine features anon goggles and a RED helmet in their 2008 Gift Guide special.
The Love Figment goggles are pictured, calling out the different (Germany) Neon / November 2008
Friday, November 21, 2008
Thursday, November 20, 2008
You Spin Me Right 'Round: DFA DJs Rock Gravis DJ Bags
Given the current climate of the music industry, DFA Records have managed to thwart off any and all criticism of the words "record label" by building a successful lifestyle brand beyond the music. Spearheaded by LCD Soundsystem and Special Disco Version's James Murphy, DFA have become synonymous with releasing some of the most successful artists in the last decade, so of course it made perfect sense to outfit some of their artists with Gravis DJ bags. Andrew Butler from Hercules and Love Affair, Nancy Whang, James Murphy, Juan Maclean, Marcus Lambkin from Shit Robot, Justin Miller, Holy Ghost's Nick and Alex, Tim Sweeney and Runaway's Jacques Renault and Marcos Cabral will all be sporting Gravis DJ bags behind the wheels of steel.
Burton x Alife Board online coverage
The Burton x Alife board was featured on the following influencer sites:
Freshness
http://www.freshnessmag.com/v4/2008/11/20/alife-burton-09-custom-snowboard/
High Snobiety
http://www.highsnobiety.com/news/2008/11/19/alife-nyc-x-burton-snowboard/
Slam X Hype
http://slamxhype.com/art-design/26848/
The Hundreds
(UK) GQ/ DEC 08 / CIRC- 129 520
Wednesday, November 19, 2008
Burton’s Eco Nico board is on the cover of Green Living Magazine!
Green Living is a publication that educates consumers how to live a greener lifestyle, offering information about fashion, food, sports, companies and accessories that use sustainable materials and are helping to make the world a better place.
The Eco Nico is shown three times in the magazine – once on the cover and twice in ‘The Green Gift Guide.’ A great write up of the board is included, describing how Nicolas helped design the board and the materials that were used. Green Living has a circulation of 150,000. The Gift Guide is also featured online at http://www.greenlivingonline.com/
(France) LE FIGARO
Le Figaro with special Ski supplement.
See below outerwear, boots, board, google and some words about The Stash in Avoriaz.
To note : Anon google is also on the cover.
See below outerwear, boots, board, google and some words about The Stash in Avoriaz.
To note : Anon google is also on the cover.
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