Showing posts with label LTR. Show all posts
Showing posts with label LTR. Show all posts
Friday, June 19, 2009
Sunday, March 22, 2009
Wednesday, March 18, 2009
Monday, March 2, 2009
WLTR Camp at COP
Calgary provided unseasonably warm weather for the Burton Women’s Progression Camp this past weekend at Canada Olympic Park.
Everyone had a blast with the wonderful female instructors and the small group sizes. It was a "fun environment to learn in, everyone in the group was super supportive of each other and no one felt intimidated."
The weekend camp allowed all participants to dial their skills in a comfortable, supportive environment with other women of their ability level. 46 women came out with a range of abilities from first time riders to those ready to hit the park features.
A group of girlfriends noticing the information on the Burton website made the trek from Saskatchewan (8 hours away) to gain more confidence on their boards. "We are so happy we found this camp on the Burton Website, we drove all the way from Saskatoon (Sask) to take part. Sooo worth the drive and would do it again in a heart beat." 
Each day wrapped up with hugs, smiles, exchange of contact information to go riding together and of course the wonderful goodie bags. Friday, February 20, 2009
(UK) Time Out - February 2009 (Circ.86, 951)
Fresh from learning to ride at the B.E.O in Laax, journalist Simone Baird wrote about her experiences on the slopes for UK magazine Time Out. As a complete learner Simone loved her sessions and was putting in turns on her 2nd or 3rd lesson - a credit to the great LTR instructors in Laax!
Time Out is the magazine to read to find about what is going on in London and the UK, and has a readership of 321,000.
Tuesday, February 17, 2009
Tuesday, January 20, 2009
Denise Richards wearing Burton and Anon
CLICK HERE to read more!
Monday, December 1, 2008
Burton is included in The Huffington Post’s Holiday Gift Guide!
The Go Snowboarding Campaign is listed in the ‘Top Gift Ideas for Significant Others.’ In order to be included in the Huffington Post’s Gift Guide, readers had to enter their own gift suggestions; the outlet was not accepting pitches or press releases. We wrote to the Huffington Post, sharing our thoughts on how some of the best holiday gifts are things people can do together, for example snowboarding and taking part in
The Huffington Post receives 2.1 million viewers a month.
http://www.huffingtonpost.com/2008/11/30/gift-ideas-for-significan_n_146898.html
2. Something that the both of you can enjoy doing together - concert tickets, cooking class, a Burton Snowboard. For example, this year Burton is offering their
Friday, September 26, 2008
Monday, September 1, 2008
(UK) Media Learn To Freestyle Camp
On Tuesday 26th August 2008 Tamworth Snow Dome played host to a media specific freestyle camp. The eclectic troupe of writers (coming from FHM, CNN Traveller and SlamXHype, to name a few) shared a devotion to snowboarding and a desire to step up their game in the park.
The two main objectives of the project were to shed light on the Learn To Ride initiatives as well as to get influential writers to have first hand experience with the coming season's hardware from Burton.
The tuition was spearheaded by numerous UK Burton team riders, who's tips, advice and demonstration proved extremely effective. Everyone came off the hill having ticked a few more boxes and increased their arsenal of tricks on boxes and kickers.
The riding session had an interlude which provided an opportunity to rest the legs, get a warm drink and sit through a presentation on the key developments in the Burton line such as The Channel and EST.
The day went very well, receiving excellent feedback from all involved-
Ed Andrews (Huck magazine) - "Just wanted to thank you for organising a quality outing yesterday. Moving today is a bit of a struggle but it was worth it!"
Jeni Anderson (Thomas Cook traveller) - "...thanks so much for a great day yesterday. It was lovely to meet you all, try out all that fab new Burton gear and get tips from the pros."
The two main objectives of the project were to shed light on the Learn To Ride initiatives as well as to get influential writers to have first hand experience with the coming season's hardware from Burton.
The tuition was spearheaded by numerous UK Burton team riders, who's tips, advice and demonstration proved extremely effective. Everyone came off the hill having ticked a few more boxes and increased their arsenal of tricks on boxes and kickers.
The riding session had an interlude which provided an opportunity to rest the legs, get a warm drink and sit through a presentation on the key developments in the Burton line such as The Channel and EST.
The day went very well, receiving excellent feedback from all involved-
Ed Andrews (Huck magazine) - "Just wanted to thank you for organising a quality outing yesterday. Moving today is a bit of a struggle but it was worth it!"
Jeni Anderson (Thomas Cook traveller) - "...thanks so much for a great day yesterday. It was lovely to meet you all, try out all that fab new Burton gear and get tips from the pros."
Thursday, June 19, 2008
Wednesday, April 2, 2008
BURTON US OPEN 2008 HIGHLIGHTS
The 26th Annual US Open went down last weekend, and there was plenty of action on and off the hill. Check out a few of the competition and party highlights from the event below.
SLOPESTYLE- Friday, March 21
Shaun White (USA) won his third US Open slopestyle competition and Kjersti Buaas (NOR) took her first US Open title at today’s 2008 US Open slopestyle competition under bright bluebird skies at Stratton Mountain Resort, Vermont. Jamie Anderson (USA) and Jenny Jones (GBR) took second and third respectively for the women and Tim Humphreys (USA) and Charles Reid (CAN) earned second and third place on the men’s podium.
All eyes were on Shaun White, who qualified first from the semi-finals. An interesting thing to note, Shaun arrived at Stratton late Thursday night, and decided at 1:00 am Friday that he might as well enter slopestyle. His last minute decision paid off big when threw down the gauntlet and took first place on his first run, throwing a frontside 270 boardslide, a nosepress to backside 180 out and a Cab 900, backside 900 mute to a switch backside 900 mute ending with a frontside 1080 stalefish on the jump line. Tim Humphries landed in second with a run that included a backside 7, cab 5, frontside 7 and backside 7. Sir Charles Reid equally lit fires with a boardslide 270 out, cork backside 7 nose grab to frontside 7, landing in third.
Standouts in the women’s semi’s included Cheryl Maas’ backside 7 to backside 5 combos, Kjersti Buaas’ frontside 7s, Sina Candrian’s smooth frontside 7s, and Jamie Anderson’s all-around laid back style.
In finals, Jamie Anderson was stomping gap to boardslides at the top, with frontside 5 to cab 5 combo on the kickers. Jenny Jones, who came into slopestyle on top of the standings for the Burton Global Open Series, kept it clean and consistent all day; while Norway’s Kjersti Buaas scored top honors with a solid mix of floater spins and technical wizardry that included a frontside 3 to frontside 7, ending with a boned-out backside 180.
HALFPIPE – Saturday, March 22
In the men’s semis Quebec’s new kid on the twock Charles Reid had double overhead first-hit frontside 10s. The Frends crew was in full effect with Scotty Lago, Luke Mitrani, Kevin Pearce and Mason Aguirre all riding strong; and Jack Mitrani unleashing the first-ever frontflip into the pipe on the run-in. In between heats, even the Sprocking Cat himself, Terje Haakonsen, was spotted poaching laps in celebration of Easter.
In the men’s finals Finland’s Peetu Piiroinen had huge front 10s and alley-oop backside rodeos. Scotty Lago clocked Zune Best Trick and $5,000 with a double cork front 10. Mason Aguirre stuck a backside 5 indy to frontside 10 tail, corked Cab 10, frontside 9, alley oop to frontside 7 for second. VT’s own Kevin Pearce rode strong all day with a third place run that featured a big backside crail into a frontside 10 tail, Cab 10, frontside 9 stale finished with a biggie-sized McTwist.
However nothing short of perfection could topple the Shaun White. Coming off a win at Friday’s Slopestyle, the reigning US Open Halfpipe Champion would once again destroy the competition and end his day with a victory lap. Shaun’s winning run consisted of a first-hit frontside 10 stale to cab 10 into his signature frontside 5 stale, McTwist, frontside 9 with a backside 9 ender—all HUGE and flawless.
In the women’s semi-finals Gretchen Bleiler had first-hit cripplers and Olympic gold Medalist Kelly Clark had massive frontside 7s. Connecticut’s Ellery Hollingsworth impressed with frontside 7 to Cab 7 combos, while Cheryl Maas was uncorking first-hit inverted 7s.
In the best-of-three run finals Torah Bright took the lead early with a run that featured a backside 3 indy, switch backside 7 mute (Winner of Zune Best Trick and $5,000), backside 5, melon-to-fakie with a Cab 7 at the end. Local Olympian Kelly Clark snagged second with a lofty frontside air to backside 5 mute, frontside 5, method, frontside 9 into a big backside air. Gretchen Bleiler rounded out the podium with a first-hit frontside 9, lofty backside air into a crippler, with an indy to frontside 7 and Cab 3 to cap things off.
BIG AIR – Saturday, March 22
Saturday night marked the triumphant return of the big air. A true test of commitment, riders had to literally be whisked away from the halfpipe awards ceremony and head straight to Stratton’s main base area for warm-ups. The judges scored on overall impression meaning that if you threw the same trick twice, you were more or less sent packing.
Torstein had both backside and frontside 1080s on lock for third; while Chas Guldemond stomped the snot out of a backside 1260 melon, earning him $2,500 for the SoBe Sick Trick award and second overall. However nobody could keep up with Tim Humphreys who spun like a bat outta hell. Switch backside 7, backside 7, backside rodeo 5, backside 10 and frontside 10—Humphreys made everything look easy.
On the women’s side, Cheryl Maas easily took the title with a frontside 3, backside 5 and a perfect backside 7 tail, which would also earn her the $2,500 SoBe Sick Trick award.
JUNIOR JAM – Sunday, March 23
On Sunday, well over 100 of the world’s best mini shredders competed in the US Open Junior Jam. Hailing from across North America, and as far away as Finland, Australia and Switzerland, the riders battled not for a big check or new car, but the chance to ride with the pros in next year’s US Open halfpipe semi-finals.
In the girl’s finals, it was a showdown between Madeline Schaffrick and Arielle Gold, both of Steamboat Springs, Colorado, and Kirby Kelly. All three rippers held it down with a solid mix of 360s, 540s, alley oops, grabs and straight airs. Judging was no easy task but once the smoke settled, it was Kirby in third and Arielle in second, with Madeline snagging the coveted top spot and an invite to next year’s semi-finals.
In the boy’s finals, Ben Ferguson snagged third with a huge run that included a frontside 5 into a backside 5, poked out nose grab, McTwist into a frontside 7. Second went to Switzerland’s Jan Sherrer who came into the finals as the top scoring qualifier and went for broke with a backside 9 to backside 5, backside air, frontside 7, and finishing with a backside 9. However, no one could even compete with Australia’s Scotty James who melted faces with a huge and tech run that featured a backside 9 into a frontside 7, backside 7, frontside 5, backside 5, finishing with an alley oop crippler. Seriously, dudes twice his age who think they’re pro better recognize when he drops in at next year’s semi-finals.
MEDIA FEAST AT THE PENTHOUSE
The Medieval theme took on a different twist at the media dinner where guests were treated to a Mexican feast of beef, chicken and veggie fajitas, rice and beans and tortilla chips with all the fixings. The bar was flowing with Corona, homemade sangria and plenty of Patron. The party kicked into high-gear once Craig Weatherby of Frank 151 began mixing and pouring shots for all. Also amongst the crowd was Mark Borden of Fast Company, Maria Bedevia of Women’s Health, Michelle Lindsay of Paper, Brad Farmer and James Sullivan of Future and Pat Bridges of Snowboarder. The crew from Volvo in Sweden kept things lively with Swedish drinking songs and plenty of Aquavit. And Terje Haakonsen also dropped in for a while.
MEDIA LTR
The whipping winds and late Friday night partying did not deter eager media from taking part in a special LTR Saturday morning. Instructors came in from all over the U.S. to teach beginners and more advanced mainstream media to ride and fine tune their skills. This year’s event brought over 40 media and instructors to the slopes of Stratton where they paired up for one-on-one lessons and demoed the latest LTR gear.
SLOPESTYLE- Friday, March 21
Shaun White (USA) won his third US Open slopestyle competition and Kjersti Buaas (NOR) took her first US Open title at today’s 2008 US Open slopestyle competition under bright bluebird skies at Stratton Mountain Resort, Vermont. Jamie Anderson (USA) and Jenny Jones (GBR) took second and third respectively for the women and Tim Humphreys (USA) and Charles Reid (CAN) earned second and third place on the men’s podium.
All eyes were on Shaun White, who qualified first from the semi-finals. An interesting thing to note, Shaun arrived at Stratton late Thursday night, and decided at 1:00 am Friday that he might as well enter slopestyle. His last minute decision paid off big when threw down the gauntlet and took first place on his first run, throwing a frontside 270 boardslide, a nosepress to backside 180 out and a Cab 900, backside 900 mute to a switch backside 900 mute ending with a frontside 1080 stalefish on the jump line. Tim Humphries landed in second with a run that included a backside 7, cab 5, frontside 7 and backside 7. Sir Charles Reid equally lit fires with a boardslide 270 out, cork backside 7 nose grab to frontside 7, landing in third.
Standouts in the women’s semi’s included Cheryl Maas’ backside 7 to backside 5 combos, Kjersti Buaas’ frontside 7s, Sina Candrian’s smooth frontside 7s, and Jamie Anderson’s all-around laid back style.
In finals, Jamie Anderson was stomping gap to boardslides at the top, with frontside 5 to cab 5 combo on the kickers. Jenny Jones, who came into slopestyle on top of the standings for the Burton Global Open Series, kept it clean and consistent all day; while Norway’s Kjersti Buaas scored top honors with a solid mix of floater spins and technical wizardry that included a frontside 3 to frontside 7, ending with a boned-out backside 180.
HALFPIPE – Saturday, March 22
In the men’s semis Quebec’s new kid on the twock Charles Reid had double overhead first-hit frontside 10s. The Frends crew was in full effect with Scotty Lago, Luke Mitrani, Kevin Pearce and Mason Aguirre all riding strong; and Jack Mitrani unleashing the first-ever frontflip into the pipe on the run-in. In between heats, even the Sprocking Cat himself, Terje Haakonsen, was spotted poaching laps in celebration of Easter.
In the men’s finals Finland’s Peetu Piiroinen had huge front 10s and alley-oop backside rodeos. Scotty Lago clocked Zune Best Trick and $5,000 with a double cork front 10. Mason Aguirre stuck a backside 5 indy to frontside 10 tail, corked Cab 10, frontside 9, alley oop to frontside 7 for second. VT’s own Kevin Pearce rode strong all day with a third place run that featured a big backside crail into a frontside 10 tail, Cab 10, frontside 9 stale finished with a biggie-sized McTwist.
However nothing short of perfection could topple the Shaun White. Coming off a win at Friday’s Slopestyle, the reigning US Open Halfpipe Champion would once again destroy the competition and end his day with a victory lap. Shaun’s winning run consisted of a first-hit frontside 10 stale to cab 10 into his signature frontside 5 stale, McTwist, frontside 9 with a backside 9 ender—all HUGE and flawless.
In the women’s semi-finals Gretchen Bleiler had first-hit cripplers and Olympic gold Medalist Kelly Clark had massive frontside 7s. Connecticut’s Ellery Hollingsworth impressed with frontside 7 to Cab 7 combos, while Cheryl Maas was uncorking first-hit inverted 7s.
In the best-of-three run finals Torah Bright took the lead early with a run that featured a backside 3 indy, switch backside 7 mute (Winner of Zune Best Trick and $5,000), backside 5, melon-to-fakie with a Cab 7 at the end. Local Olympian Kelly Clark snagged second with a lofty frontside air to backside 5 mute, frontside 5, method, frontside 9 into a big backside air. Gretchen Bleiler rounded out the podium with a first-hit frontside 9, lofty backside air into a crippler, with an indy to frontside 7 and Cab 3 to cap things off.
BIG AIR – Saturday, March 22
Saturday night marked the triumphant return of the big air. A true test of commitment, riders had to literally be whisked away from the halfpipe awards ceremony and head straight to Stratton’s main base area for warm-ups. The judges scored on overall impression meaning that if you threw the same trick twice, you were more or less sent packing.
Torstein had both backside and frontside 1080s on lock for third; while Chas Guldemond stomped the snot out of a backside 1260 melon, earning him $2,500 for the SoBe Sick Trick award and second overall. However nobody could keep up with Tim Humphreys who spun like a bat outta hell. Switch backside 7, backside 7, backside rodeo 5, backside 10 and frontside 10—Humphreys made everything look easy.
On the women’s side, Cheryl Maas easily took the title with a frontside 3, backside 5 and a perfect backside 7 tail, which would also earn her the $2,500 SoBe Sick Trick award.
JUNIOR JAM – Sunday, March 23
On Sunday, well over 100 of the world’s best mini shredders competed in the US Open Junior Jam. Hailing from across North America, and as far away as Finland, Australia and Switzerland, the riders battled not for a big check or new car, but the chance to ride with the pros in next year’s US Open halfpipe semi-finals.
In the girl’s finals, it was a showdown between Madeline Schaffrick and Arielle Gold, both of Steamboat Springs, Colorado, and Kirby Kelly. All three rippers held it down with a solid mix of 360s, 540s, alley oops, grabs and straight airs. Judging was no easy task but once the smoke settled, it was Kirby in third and Arielle in second, with Madeline snagging the coveted top spot and an invite to next year’s semi-finals.
In the boy’s finals, Ben Ferguson snagged third with a huge run that included a frontside 5 into a backside 5, poked out nose grab, McTwist into a frontside 7. Second went to Switzerland’s Jan Sherrer who came into the finals as the top scoring qualifier and went for broke with a backside 9 to backside 5, backside air, frontside 7, and finishing with a backside 9. However, no one could even compete with Australia’s Scotty James who melted faces with a huge and tech run that featured a backside 9 into a frontside 7, backside 7, frontside 5, backside 5, finishing with an alley oop crippler. Seriously, dudes twice his age who think they’re pro better recognize when he drops in at next year’s semi-finals.
MEDIA FEAST AT THE PENTHOUSE
The Medieval theme took on a different twist at the media dinner where guests were treated to a Mexican feast of beef, chicken and veggie fajitas, rice and beans and tortilla chips with all the fixings. The bar was flowing with Corona, homemade sangria and plenty of Patron. The party kicked into high-gear once Craig Weatherby of Frank 151 began mixing and pouring shots for all. Also amongst the crowd was Mark Borden of Fast Company, Maria Bedevia of Women’s Health, Michelle Lindsay of Paper, Brad Farmer and James Sullivan of Future and Pat Bridges of Snowboarder. The crew from Volvo in Sweden kept things lively with Swedish drinking songs and plenty of Aquavit. And Terje Haakonsen also dropped in for a while.
MEDIA LTR
The whipping winds and late Friday night partying did not deter eager media from taking part in a special LTR Saturday morning. Instructors came in from all over the U.S. to teach beginners and more advanced mainstream media to ride and fine tune their skills. This year’s event brought over 40 media and instructors to the slopes of Stratton where they paired up for one-on-one lessons and demoed the latest LTR gear.
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